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Exploring Markets for Liquid Milk in India

In urban areas, the demand for milk is mainly fulfilled through purchase. The proportion of consumers purchasing milk in rural India is 65% whereas one third of them depend on milk produced at home. The per capita consumption of milk is markedly higher in families who own dairy animals. Since fewer families own dairy animals in Southern and Eastern regions, they stand out in terms of potential for liquid milk market. Thus the rural areas of Andhra Pradesh, Bihar, Kerala, Karnataka, Maharashtra, Punjab, Tamil Nadu and West Bengal reveal big scope for liquid milk marketing.
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Diversity in Food Basket Grows with Rising Income

Factual evidence from the NSS survey shows that in the food basket, the inclination towards high valued and protein-rich items like milk & milk products, egg, fish & meat, fruits and processed food increases with the rise in total consumer expenditure. With the increase in income, change in lifestyle, urbanisation, improved affordability and accessibility, the consumption habits in Indian population have been undergoing radical changes. The agro processing sector needs to take note of this movement for supply adjustment.
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Animal Health Industry: Vibrant Outlook Ahead

The animal health industry in India has transformed itself in recent years from disease control and treatment activities to a complete healthcare provider and supporting the task of bridging the protein gap. It is expected to grow at an annual rate of 10 to 11 per cent as against 2 to 3 per cent global growth. India is one of the fastest growing animal health markets globally. In an effort to provide quality and safe products, the Indian animal health industry has taken several important initiatives.
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Cattle Feed Industry on Fast Track

The Indian cattle feed industry has grown at over 6 per cent per annum in the last decade making India one of the largest and fastest growing cattle feed markets in the world. Despite this growth, there is a huge gap between requirement and production. There is a huge opportunity for cattle feed formulators to reposition themselves as an effective tool to enhance livestock productivity. The future of cattle feed sector is challenging and bright.
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Ten-Animal Dairy Unit: Need of Times

A farmer maintaining two-animal unit can plan to gradually benefit by raising it to a ten-animal unit to generate income almost equal to what a school qualified can get as monthly salary for a job in a nearby town. The economics of such a unit has been worked out, assuming that it is managed by a farmer’s family having one hectare of land dedicated to fodder cultivation.
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Setting Up and Management of Commercial Cattle and Buffalo Farms

The increasing demand for milk and milk products as well as better realisation of milk prices by dairy farmers has attracted new generation entrepreneurs towards dairy business as a full time profession. These new entrants are looking for a viable model and want to start on small scale, say 10 animals and progress to 50 or 100 animals in a period of two to three years. The profitability of a dairy farm is dictated by the variables of investment, income and expenditure. The entrepreneur therefore must evaluate the economic feasibility before venturing into commercial dairy farming.
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Art of Cattle Feed Production

With the increasing popularity of commercial dairy farming, the setting up of cattle feed manufacturing units is becoming economically viable. The commercial aspect of feed manufacturing must be studied carefully before venturing into the cattle feed industry. The erection of the plant is not difficult. Selection of raw materials and quality control are the two key factors that contribute to the viability of the commercial compounded feed manufacturing plants. Various aspects of cattle feed production are highlighted.
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Systematic Approach for Setting up Dairy Plants

Detailed planning is required for setting up a dairy plant. Important factors related to milk procurement, site selection, plant equipment and machinery requirement (including related utilities/services), financial planning, product mix, marketing system etc must be appropriately considered. An attempt has been made to provide a broad guideline on project planning and implementation as well as a basic techno economic feasibility of small, medium and large dairy plants for the benefit of prospective entrepreneurs.
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Mini Dairy Plants

There exists a vast potential to establish mini dairy plants in the interior areas where milk can be processed and conserved in the best possible manner.
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Ice Cream Market Set for Unprecedented Growth

After a long time now, the Indian ice cream market is growing at 12-14 per cent a year. Some essential policy changes by the Government would facilitate and further accelerate this growth. There are big challenges and even bigger opportunities. The industry focus should be on strategic decision making to implement best practices, attracting higher investment, raising profitability, decreasing costs and offering a world class product to consumers.
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About 62 result(s) found

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