Promising technologies must be propagated for widespread use to achieve improvement in milk production. Since India is the best example for “production by masses” and not “mass production”, a single strategy may not be adequate. The technologies have to be fine tuned to match with the production system since almost 70 per cent of the total milk comes from “smallholder dairying” system. This paper outlines technologies developed at NDRI through its mandate oriented and well structured research programmes.