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Incredible Dairy India — More than Milk
TARUN SHRIDHAR & SHARAD GUPTA
(Left) Former Secretary to Government of India, Ministry of Fisheries, Animal Husbandry and Dairying, New Delhi, & (Right) Editor & Publisher, Dairy India Yearbook, New Delhi & Co-Founder, www.IndiaDairy.com
As we begin the celebrations commemorating Dr Verghese Kurien’s Birth Centenary Year, let us pause for a moment to look at the significant achievements, the challenges and opportunities ahead in our dairy sector and what Dr Kurien might advise us to do.
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A Milk Moustache for the Economy
SHARAD GUPTA
Editor & Publisher, Dairy India Yearbook, New Delhi, & Co-Founder, www.IndiaDairy.com
The Indian dairy sector has been registering a consistent annual growth of over 6 percent for the last several years. We account for some 22 percent of the global milk production with each year seeing India add more milk to the global pool than the entire European community. For a nation, which is still to shed the tag of being a developing entity despite its enormous size, it is no mean achievement to be sitting atop the world in this most critical food and livelihood sector. Further, this position is not likely to be challenged in either the near or distant future.
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Milk the Opportunities — Don’t Cow Down to Challenges
TARUN SHRIDHAR
Former Secretary to Government of India, Ministry of Fisheries, Animal Husbandry and Dairying, New Delhi
A global giant in production, yet a dwarf in productivity; this is what aptly defines Indian dairy. At a milk production of 188 million metric tonnes (mmt) during 2019, we are the world leader by several miles. The second placed United States of America recorded only half of this quantity at 98.72 million metric tonnes during this period.
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Amrit Manthan in Sea of Milk
TARUN SHRIDHAR & SHARAD GUPTA
(Left) Former Secretary to Government of India, Ministry of Fisheries, Animal Husbandry and Dairying, New Delhi, & (Right) Editor & Publisher, Dairy India Yearbook, New Delhi & Co-Founder, www.IndiaDairy.com
From a two-village, 247-litre-milk-a-day cooperative, Dr Verghese Kurien, a host of visionaries and a mass of hardworking farmers transformed Amul into a global leader in dairy, propelling India to the top rankings along the way. But the Indian dairy industry—production, supply chain and policy et al—needs a booster dose again.
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Let the Rivers of Milk Flow
TARUN SHRIDHAR & SHARAD GUPTA
(Left) Former Secretary to Government of India, Ministry of Fisheries, Animal Husbandry and Dairying, New Delhi, & (Right) Editor & Publisher, Dairy India Yearbook, New Delhi & Co-Founder, www.IndiaDairy.com
Today, the White Revolution’s contribution to farm incomes surpasses that of the Green Revolution. Every fifth rupee generated in the farm sector — which includes the total output value of crops, livestock produce, and fisheries — comes from milk.
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Don’t allow it to be cowed down
TARUN SHRIDHAR & SHARAD GUPTA
(Left) Former Secretary to Government of India, Ministry of Fisheries, Animal Husbandry and Dairying, New Delhi, & (Right) Editor & Publisher, Dairy India Yearbook, New Delhi & Co-Founder, www.IndiaDairy.com
Almost half of India’s milk, with higher solids, comes from buffaloes. Yet, this low-maintenance and efficient feed-converting animal finds little place in our dairy and livestock policy.
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Budget and Dairy Sector: Doubling of milk processing capacity no panacea
R.G. CHANDRAMOGAN
Managing Director, Hatsun Agro Product Ltd (HAPL), Chennai
The focus should be on reducing cost and making the Indian farmer a globally competitive producer.
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Milk processing: Like its name, khoya a lost opportunity for dairies
TARUN SHRIDHAR & SHARAD GUPTA
(Left) Former Secretary to Government of India, Ministry of Fisheries, Animal Husbandry and Dairying, New Delhi, & (Right) Editor & Publisher, Dairy India Yearbook, New Delhi & Co-Founder, www.IndiaDairy.com
There is huge scope for organised manufacture of this primary ingredient used in indigenous sweets.
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Indigenous livestock breeding: Deja Moo — Bringing the cows home
TARUN SHRIDHAR
Former Secretary to Government of India, Ministry of Fisheries, Animal Husbandry and Dairying, New Delhi
The opposition to importing germplasm of Gir cattle from Brazil is misplaced as well as counterproductive.
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How Dreams Turn Reality
TARUN SHRIDHAR & SHARAD GUPTA
(Left) Former Secretary to Government of India, Ministry of Fisheries, Animal Husbandry and Dairying, New Delhi, & (Right) Editor & Publisher, Dairy India Yearbook, New Delhi & Co-Founder, www.IndiaDairy.com
It was this energy that was unleashed when Dr Verghese Kurien along with Shri Tribhuvandas Patel, embarked upon the journey of organising scores of small farmers who had been marginalised in the social and economic realm. The inspiring leadership of Patel and professional commitment of Dr Kurien was first manifested when the small Kaira District Cooperative Milk Producers Union, often known as Amul Dairy which had begun its journey with just two village dairy cooperative societies and 247 litres of milk in 1946 was entrusted to Dr Kurien in 1950. Miraculously, this small unknown entity started growing from strength to strength; a growth which has been consistently on the rise over the past seven decades. This 247-litre milk dairy is now a globally respected brand, owned not by any corporate bigwigs or a conglomerate of landlords but by millions of farmers who individually would be too small to matter even in their own societies but their collective cooperative strength invites grudging respect from the biggest of global dairy giants.
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Being the largest producer of milk in the world, there is a lot of information about the Indian Dairy Sector which remains inaccessible to people in India and across the world. IndiaDairy.Com is an initiative to narrow this gap of knowledge where you can find, or contribute, answer to every question about Indian dairying. Be it, investors, researchers, entrepreneurs, or the merely curious, IndiaDairy.Com has something for everyone.
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